its first store in Hastings. The Federation’s primary focus was to represent the interests of horticultural growers, using its collective buying power to provide crop protection products and harvesting equipment.
1948 - 1970
The establishment of the New Zealand Apple and Pear Marketing Board in 1948 was due to a strong advocacy to the Labour government by the leaders within the New Zealand Fruitgrowers' Federation on behalf of the nation’s apple growers.
‘The Federation’ was the primary source of orchard inputs from the 1920s through the ‘60s and into the ‘70s while, at the same time, facilitating district advisory groups which continued to represented the industry’s interests throughout this period.
Today Fruitfed Supplies is proud to be the horticultural division of PGG Wrightson Ltd and is represented in all the major horticultural regions across the country.
We're privileged to have been a part of the industry for 100 years, proud of the staff who committed their time to our business and more so of the large number who made it their careers to be a part of Fruitfed Supplies.
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